Nuance.

There is not usually a huge chasm between technology companies and their respective technologies. That is when the little things matter. Nuance.

Go to five vendor sites of any IT product or solution you are researching to buy. Do you see how similar they all are? Does one stand out head and shoulders above the rest, just based on their digital presence? They all make big claims and have blogs, experts, white papers and webinars, don't they?

What is the difference?

You know there have to be differences, but what are they? There are nuances between them , but what IT executives has the time to watch 10 demonstrations and have 10 follow up calls? Worse yet, what if you aren't an IT professional?

That is when you call me.

Happy to talk! david@cyber8technology.com